Linking perceived value of mobile marketing with the experiential consumption of mobile phones
نویسندگان
چکیده
منابع مشابه
analyzing the value dimensions of relationship marketing and brand loyalty of mobile phones
severity of rivalry in markets and importance of customer’s maintenance for organization enforced them to gain toward creation, keeping and promotion the relationship with customers and according to scholars’ findings; relationship marketing is one of the best ways. the conceptual model which is used in this paper, aims to investigate the effects of relationship marketing value dimensions such ...
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رشد انفجاری تکنولوژی فرصت های آموزشی مهیج و جدیدی را پیش روی فراگیران و آموزش دهندگان گذاشته است. امروزه معلمان برای اینکه در امر آموزش زبان بروز باشند باید روش هایی را اتخاذ نمایند که درآن ها از تکنولوژی جهت کمک در یادگیری زبان دوم و چندم استفاده شده باشد. با در نظر گرفتن تحولاتی که رشته ی آموزش زبان در حال رخ دادن است هم اکنون زمان مناسبی برای ارزشیابی نگرش های موجود نسبت به تکنولوژی های جدید...
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mobile phone technology means that it has become a very efficient tool. the development of tools and reduce its price, makes it all the segments of the from the old to the young do not go out of the house without their cell phone and the most essential tool with which they have. this has caused most organizations and service agencies also offer mobile services based on their. list of the quran,...
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Abstract Background and Objectives: Incidents related to electromagnetic interference with medical devices have been reported over the past decades. It has also been indicated that the microwave radiation emitted from mobile phones interferes with the operation of medical devices therefore, this study aimed at testing the interference by GSM mobile phones with cell counters. Material and Method...
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Mobile phones are two-way radios that emit electromagnetic radiation in microwave range. As the number of mobile phone users has reached 6 billion, the bioeffects of exposure to mobile phone radiation and mobile phone electromagnetic interference with electronic equipment have received more attention, globally. As self-monitoring of blood glucose can be a beneficial part of diabetes control, ho...
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ژورنال
عنوان ژورنال: European Journal of Marketing
سال: 2012
ISSN: 0309-0566
DOI: 10.1108/03090561211202512